DTH finalist at the 2019 OMMA Awards

DTH finalist at the 2019 OMMA Awards

Several weeks ago, to our surprise and excitement, DirecToHispanic was notified that we were selected as a finalist for the Online Advertising Creativity category, Facebook Video subcategory. The minute we were selected my team and I felt like winners! On Monday...
The Evolution of the Retail “Normal”

The Evolution of the Retail “Normal”

I’m mesmerized by how quickly society has evolved and what is considered “normal.”  I’m sliding in to my fifties soon and find myself in awe at the continuous evolvement on every front; technology, auto, home, and education to only name a few.  Such an exciting to be...
How can a brand generate sales lift?

How can a brand generate sales lift?

Hint:  The answer is in the population trends! Marketing trends continuously evolve and every brand struggles with how to create the right strategy to target all the potential consumer segments and determine what would be the most effective for their brand. Many...

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